[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.piksla.cz\/jak-na-nejlepsi-lokalni-seo\/#Article","mainEntityOfPage":"https:\/\/www.piksla.cz\/jak-na-nejlepsi-lokalni-seo\/","headline":"Jak na nejlep\u0161\u00ed lok\u00e1ln\u00ed SEO","name":"Jak na nejlep\u0161\u00ed lok\u00e1ln\u00ed SEO","description":"Online marketing je \u010dasov\u011b velmi n\u00e1ro\u010dn\u00fd, ale jeho funk\u010dnost je pro fungov\u00e1n\u00ed v\u00a0dne\u0161n\u00ed, modern\u00ed dob\u011b pln\u00e9 technologi\u00ed naprosto kl\u00ed\u010dov\u00e1. A proto se j\u00edm tak\u00e9 zab\u00fdv\u00e1 tolik odborn\u00edk\u016f i laik\u016f. Jist\u011b u\u017e jste p\u0159e\u010detli mnoho p\u0159\u00edru\u010dek, rad, tip\u016f a n\u00e1vod\u016f, jak vytvo\u0159it dokonal\u00e9 str\u00e1nky pro vyhled\u00e1va\u010d. \u00a0 N\u00e1sleduj\u00edc\u00ed tipy jsou vhodn\u00e9 zejm\u00e9na pro mal\u00e9 podniky, kter\u00e9... <div class=\"link-more\"><a href=\"https:\/\/www.piksla.cz\/jak-na-nejlepsi-lokalni-seo\/\">\u010c\u00edst d\u00e1le<\/a><\/div>","datePublished":"2019-06-12","dateModified":"2023-04-29","author":{"@type":"Person","@id":"https:\/\/www.piksla.cz\/author\/#Person","name":"piksla.cz\n","url":"https:\/\/www.piksla.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/42264ea8f5170010011c6bbf811aa6c31c20ad3acf2a9bd21dca0746ea8c832a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/42264ea8f5170010011c6bbf811aa6c31c20ad3acf2a9bd21dca0746ea8c832a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"piksla.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.piksla.cz\/wp-content\/uploads\/img_a348689_w1979_t1563623807.jpg","url":"https:\/\/www.piksla.cz\/wp-content\/uploads\/img_a348689_w1979_t1563623807.jpg","height":0,"width":0},"url":"https:\/\/www.piksla.cz\/jak-na-nejlepsi-lokalni-seo\/","about":["Www"],"wordCount":425,"articleBody":"Online marketing je \u010dasov\u011b velmi n\u00e1ro\u010dn\u00fd, ale jeho funk\u010dnost je pro fungov\u00e1n\u00ed v\u00a0dne\u0161n\u00ed, modern\u00ed dob\u011b pln\u00e9 technologi\u00ed naprosto kl\u00ed\u010dov\u00e1. A proto se j\u00edm tak\u00e9 zab\u00fdv\u00e1 tolik odborn\u00edk\u016f i laik\u016f. Jist\u011b u\u017e jste p\u0159e\u010detli mnoho p\u0159\u00edru\u010dek, rad, tip\u016f a n\u00e1vod\u016f, jak vytvo\u0159it dokonal\u00e9 str\u00e1nky pro vyhled\u00e1va\u010d.\u00a0N\u00e1sleduj\u00edc\u00ed tipy jsou vhodn\u00e9 zejm\u00e9na pro mal\u00e9 podniky, kter\u00e9 se cht\u011bj\u00ed na internetu zviditelnit a p\u0159it\u00e1hnout k\u00a0sob\u011b ty spr\u00e1vn\u00e9 klienty. Pro men\u0161\u00ed firmy je toti\u017e nejd\u016fle\u017eit\u011bj\u0161\u00ed lok\u00e1lnost. A je to logick\u00e9, v\u017edy\u0165 kdo jin\u00fd v\u00e1s bude hledat ne\u017e lidi z\u00a0okol\u00ed, \u017ee?\u00a0\tKnowledge panelPou\u017e\u00edv\u00e1te-li Google a zad\u00e1te n\u00e1zev nebo detailn\u00ed dotaz, ve 40 procentech hled\u00e1n\u00ed se objev\u00ed tzv. knowledge panel. Jedn\u00e1 se o \u010d\u00e1st str\u00e1nky, kde je napsan\u00fd n\u00e1zev spole\u010dnosti, adresa, otev\u00edrac\u00ed doba, telefon, odkaz na web a p\u0159\u00edpadn\u011b i mapa a recenze u\u017eivatel\u016f. Alespo\u0148 tak vypad\u00e1 dob\u0159e vypln\u011bn\u00fd panel. Jak se k\u00a0n\u011bmu dostat? Sta\u010d\u00ed dodr\u017eet t\u0159i kroky.\u00a0\tWebov\u00e9 str\u00e1nkyNa samotn\u00e9 str\u00e1nce uve\u010fte svou p\u0159esnou adresu a uve\u010fte tak\u00e9 co nejlep\u0161\u00ed a nejdetailn\u011bj\u0161\u00ed popis slu\u017eeb, kter\u00e9 poskytujete. Pom\u016f\u017ee tak\u00e9 vlo\u017eit mapu p\u0159\u00edmo od Googlu a popis cesty. \u0158ekn\u011bte klient\u016fm, jak se k\u00a0v\u00e1m dostanou autem, p\u011b\u0161ky i hromadnou dopravou. Usnadn\u00edte jim cestu k\u00a0v\u00e1m a z\u00e1rove\u0148 \u0159eknete vyhled\u00e1va\u010di p\u0159esn\u011b to, co pot\u0159ebuje.\u00a0\tGoogle Moje FirmaZalo\u017ete si na t\u00e9to platform\u011b profil a zadejte tam ve\u0161ker\u00e9 pot\u0159ebn\u00e9 \u00fadaje. Ide\u00e1ln\u00ed je p\u0159idat tak\u00e9 fotografie. Snadno tak p\u0159il\u00e1k\u00e1te nov\u00e9 z\u00e1kazn\u00edky, proto\u017ee se za\u0159ad\u00edte do online adres\u00e1\u0159e. Vyhled\u00e1va\u010d v\u00e1s tak bude \u010dast\u011bji a snadn\u011bji zobrazovat u\u017eivatel\u016fm.\u00a0\tK\u00f3d uvnit\u0159 webuKa\u017ed\u00fd web m\u00e1 sv\u016fj strukturovan\u00fd k\u00f3d, do kter\u00e9ho m\u016f\u017eete ukl\u00e1dat nejr\u016fzn\u011bj\u0161\u00ed data. Ty bude vyhled\u00e1va\u010d prohl\u00ed\u017eet a zvol\u00ed je k\u00a0zobrazen\u00ed, pokud budou odpov\u00eddat hledan\u00e9mu v\u00fdrazu. Do k\u00f3du zadejte otev\u00edrac\u00ed dobu, adresu, jm\u00e9no spole\u010dnosti, telefonn\u00ed \u010d\u00edslo i slu\u017eby, kter\u00e9 nab\u00edz\u00edte a poskytujete. Hned se do toho dejte, proto\u017ee v\u00fdsledky nep\u0159ijdou okam\u017eit\u011b. \u010c\u00edm d\u0159\u00edv za\u010dnete, t\u00edm d\u0159\u00edv se do\u010dk\u00e1te v\u00fdsledk\u016f.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jak na nejlep\u0161\u00ed lok\u00e1ln\u00ed SEO","item":"https:\/\/www.piksla.cz\/jak-na-nejlepsi-lokalni-seo\/#breadcrumbitem"}]}]